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经济管理专业英语【2025|PDF下载-Epub版本|mobi电子书|kindle百度云盘下载】

曾芳芳主编著
出版社：北京：中国农业出版社
ISBN：9787109201828
出版时间：2015
标注页数：183页
文件大小：34MB
文件页数：193页
主题词：经济管理－英语－高等学校－教材

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图书目录

Chapter 1 Fundamentals of Management1

Introduction1

Lesson 1 What Skills and Competencies Do Successful Managers Possess?1

Lesson 2 Building Trust:The Essence of Leadership2

Lesson 3 Management by Objectives4

Lesson 4 How Do You Create a Learning Organization?6

Chapter 2 Fundamentals of Economics18

Introduction18

Lesson 1 How Individuals Make Decisions18

Lesson 2 What's Wrong with Price Gouging?21

Lesson 3 What the World Must Do to Kickstart growth?23

Chapter 3 Business Administration38

Introduction38

Lesson 1 Types of Organizational Strategies38

Lesson 2 Supply Chain Management Using Internet Technologies41

Lesson 3 Organization Culture in MNCs45

Chapter 4 Tourism Management61

Introduction61

Lesson 1 Go out to See the World61

Lesson 2 Hotel Management65

Lesson 3 Utilization and Conservation of the Tourism Resources68

Chapter 5 Financial Management80

Introduction80

Lesson 1 The Cash Flow Cycle80

Lesson 2 The Balance Sheet81

Lesson 3 Financial Instruments and Markets83

Chapter 6 Human Resource Management92

Introduction92

Lesson 1 Activities of HR Department92

Lesson 2 The Human Resource Recruitment95

Lesson 3 Motivating Workers98

Chapter 7 Public Management110

Introduction110

Lesson 1 Three Big Questions in Public Management110

Lesson 2 What Is the Policy Cycle?112

Lesson 3 Community Participation114

Lesson 4 E-Government in China116

Chapter 8 Rural Areas Development128

Introduction128

Lesson 1 Governmental Support to Agriculture128

Lesson 2 Promoting Rural Economic Development131

Lesson 3 Developing Modern Agriculture134

Chapter 9 International Economics and Commerce145

Introduction145

Lesson 1 Function of International Trade145

Lesson 2 Why Nations Protect Their Industries148

Lesson 3 What's the Job of Export Department?151

Chapter 10 Development and Prospect of Chinese Economy and Management166

Introduction166

Lesson 1 Huawei:Seeking Its Own Path166

Lesson 2 The Sino-dependency Index:Declaration of Chin-dependence168

Lesson 3 China's Economy,Speed Isn't Everything170

Reference181